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Hire Guns Creative
VENTURI SCHULZE VINEYARDS CLOSE UP
Branding, Collateral, Packaging Design, Web Design
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VENTURI SCHULZE VINEYARDS
Branding, Collateral, Packaging Design, Web Design
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UNSWORTH VINEYARDS
Branding, Collateral, Marketing, Packaging Design, Web Design
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UNSWORTH VINEYARDS
Branding, Collateral, Marketing, Packaging Design, Web Design
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ENRICO WINERY CLOSE UP
Branding, Collateral, Packaging Design, Web Design
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ENRICO WINERY BOTTLES
Branding, Collateral, Packaging Design, Web Design
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ENRICO WINERY
Branding, Collateral, Packaging Design, Web Design
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TUGWELL CREEK CLOSE UP
Branding, Packaging Design
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TUGWELL CREEK
Branding, Packaging Design
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DE VINE VINEYARDS LABEL
Branding, Collateral, Marketing, Packaging Design, Web Design
Hired Guns Creative was founded in 2008 by two guys who were fed up with working for other people.
After operating for a year as a generalist design company, we decided to specialize in providing services for the alcohol industry. Since then, we’ve narrowed our focus and broadened our expertise within our chosen niche.
We bring a broad understanding of the alcohol market and what’s hot in packaging design, (including the ability to recognize when a project would be best served by avoiding the latest packaging design trends.)
Richard Hatter, Creative Director
Richard is an award-winning designer, illustrator, and conceptual thinker. He has 13 years of experience in graphic, print, and web design, as well as creative direction, market strategy and artistic management. He is a graduate of the Graphic Design Program at Malaspina University-College (now known as Vancouver Island University). Richard has worked for several large design firms, first at the production level and then working his way up to Creative Director. He has worked on a wide range of projects, including multi-million dollar accounts for nation wide clients. He has a black belt in judo and a young daughter at home.
Leif Miltenberger, Business Director
While studying for a Music Composition degree from Capilano College (now known as Capilano University), Leif began teaching himself to build websites from scratch. The hobby became a career, first as a freelance web designer/developer, which led to full-time employment in the industry beginning in 2006. These days, Leif’s time is primarily spent on the business functions of Hired Guns Creative: sales, project management, and business development. He is a father of two very busy young boys.
SPECIALTIES
We are an award-winning studio that provides branding, design, and marketing services to wineries, breweries, and distilleries. Headed by Richard Hatter, who provides all of the design and creative work, and Leif Miltenberger, who runs the business side of the company, our mission is simple: leverage world-class design to help our clients sell more alcohol. Every creative decision we make, every design that comes out of our shop is centred around answering that one specific business challenge.
All things being equal, we prefer to start with a clean slate: new company name, strategy, branding, packaging, and collateral. But of course, there are few times in the life of a business where a completely fresh start is possible, so we often jump into brands at various points in their existence.
Sometimes we are brought in when the company has only a name and a logo. Sometimes we enter the picture when it’s already established and has a brand that’s consistent. Or erratic. Or stale. Often, our involvement is part of a push from the company to take their brand and packaging to the next level.
We are able to step confidently into any situation along the spectrum, from the creation of a new company all the way to a Brand Elevation project, a gradual raising of the design bar in a way that opens new customers up to the company’s products without alienating or confusing their current customers.
While the scope of our projects vary from client to client based on their needs, a typical project consists of the following:
Identity Creation:
- naming service (companies or products)
- branding
- branding usage guides
- Design:
- packaging design
- custom website design
- print collateral:
- business cards
- rack cards
- signage
- stationery & envelopes
- brochures
- banners
- tasting booths
- vehicle graphics
This list is by no means the limit of our design capabilities. Do you have something in mind that’s not listed here? Get in touch!