BuyBC
Save-On-Foods is making it easier for consumes to identify local BC food products by adding Buy BC branding in its 125 locations in the province.
Save-On-Foods president Darrell Jones was joined at the newly opened Coquitlam Sunwood outlet by BC Minister of Agriculture Lana Popham and BC Tree Fruits Cooperative CEO Warren Sarafinchan to announce the partnership.
“I’m so happy to welcome Save-On-Foods to our amazing Buy BC family, which will help the many British Columbians who shop here better identify and choose products from B.C.,” said Popham. “When consumers buy locally grown, raised, harvested and processed food and beverages, they are supporting the farmers, fishers and producers that live in their own communities and helping to strengthen our provincial food system and economy.”
The Buy BC logo makes it easier for people to explore new and different products from around the province, while helping BC companies grow and succeed.
“As a BC-owned-and-operated company, we have been supporting local for more than a century and are proud to carry more than 2,500 locally made products from more than 2,000 local growers and producers across Western Canada,” said Jones.
Save-On is launching the program in tandem with the annual Apple Cup, a partnership with apple growers in BC.
“For decades, Save-On-Foods has been a partner with BC Tree Fruits, and we are proud to bring the excitement of the BC apple harvest season to consumers through this annual event,” said Sarafinchan.