It may have taken a global pandemic, but the Province of BC has approved a wholesale pricing model that will allow liquor licensees to purchase beer, wine and spirits at reduced cost.
The measure will be in place from the end of July 2020 until March 31, 2021, when the program will be reviewed.
“The hospitality industry has been one of the hardest hit during the pandemic, badly hurting the more than 190,000 British Columbians who work within the sector,” said David Eby, Attorney General. “Offering a wholesale discount for licensees was something we were exploring before COVID-19, but after the onset of the pandemic we accelerated efforts in order to support these community businesses as they try to find their feet.”
Restaurants, bars and pubs now pay the wholesale price, plus a retail markup. The new model will have licensees pay only the wholesale price of the products they order.
“This change recognizes the restaurant sector’s important role in supporting tourism activity throughout the province,” said Lisa Beare, Minister of Tourism, Arts and Culture.