Lisa 0722
What a rainy and cloudy start to the growing season in the Okanagan Valley! I’m sure hoping for a good summer season, free from excess heat, fires or smoke.
During this cool spell, we’re delighted to bring you some equally cool innovations that we’ve been gathering for you.
Whether you need to test your wine for smoke taint or alcohol levels, dig a hole to take a peek in the ground to see what the roots are dealing with, or looking for a convenient and safe way to manage extensive vineyard growth, you’ll want to study and save the articles inside this issue.
New innovations aren’t always about new inventions; they can also be about people doing cool and heart-warming things. That’s the case with Fort Berens Winery, which is gathering the community together for a fundraiser to assist with the rebuilding of Lytton, BC, which was tragically burnt to the ground last June. See more on page 10, and to donate to the cause, contact LyttonStrong@fortberens.ca. Similarly on page 12, you can read about a ‘Freedom Blend’ wine to raise funds for the Ukrainian war refugees.
There are so many new packaging and container options available, as well as innovative and pretty eye-catching label designs out there. We bring you a sample here and encourage you to let your mind wander and think of something new and unique to you. If ideas aren’t your zone of genius then check out some award-winning ideas from Leeann Froese in her marketing column.
Also, check out each supplier advertising, as they are dedicated to the industry and have the experience and product knowledge to help you know what can work the best for you, or help you through whatever problems you may encounter.
One thing for certain, this industry is a heart-felt industry providing high quality fruits and wine as well as helping each other with advice and assistance.
Here’s to a fruitful season, fewer obstacles, and filled with a community of fun and laughter mixed in with some hard work.
Enjoy the magazine!