GLBC Packaging
A BC-based company won big in fall packaging competitions for corrugated, folding carton and labels.
Great Little Box Company Ltd. (GLBC) has won 1st place and the coveted Judge’s Choice award in two categories at the AICC’s 2019 Independent Packaging Design Competition. This biannual event features a variety of packaging categories providing a wider reach into the entire packaging market and idea diversity.
GLBC’s design for the Liquidity Estate Winery's four bottle wine carrier not only won first place, but the Judge’s Choice Award in the category of Corrugated – Innovative Structural Design, Consumer and Industrial Focus. In this category judges not only consider the design’s ease of assembly and set up, the quality and converting complexity but how the packaging met the customer’s needs. For this project Liquidity was looking for a more attractive solution than the standard paper bag for carrying out purchased wines. It also needed to subtly but successfully upsell by encouraging tasters to fill it with four wines, but also the beautiful design gives it a second life as a marketing tool. The overall design ensured it accommodated and protected the various bottle shapes and sizes of Liquidity’s entire product offering.
www.glbc.com.
