The Okanagan Wine Festivals Society has appointed wine tourism expert Kimberly Hundertmark as its new general manager.
“Experienced and highly respected, Hundertmark is one of Canada’s leaders in Wine, Culinary and Destination Tourism,” the Society’s board said in a statement. “Leveraging her decades of experience and award-winning Festival leadership, we as a Board look forward to future growth and a unique approach to each Festival.”
The Society says the decision to offer Hundertmark the position was unanimous, based on her creativity and her experience in Canadian wine tourism.
“I am very excited to work with Kimberly,” said chair Heather Courtney. “Her passion for celebrating amazing BC wines, along with her successful legacy still thriving in Niagara’s wine region. It gives me confidence that the future for the Okanagan Wine Festivals and our British Columbia Lieutenant Governor’s Award programs is in good hands.”
Prior to moving to BC in 2017 Hundertmark worked in the Ontario wine industry since 1993, working in various roles from municipal tourism leadership to an eight-year role as the Niagara Grape & Wine Festivals Executive Director.
Hundertmark was instrumental in leveraging new relationships, community commitment, and engaging private and public funders. Hundertmark and her team reinvigorated Canada’s oldest and largest Wine Festival, increasing revenue, visitation and partnerships.
Hundertmark also has experience in BC’s wine industry, having held management positions with Wine Growers BC and TIME Family of Wines.